I recently conducted a survey to help prepare for the next season of photography sessions. I found the answers to be both surprising and intriguing. I'm always building my database so feel free to add your thoughts as well.
How did you first discover your photographer, Referral, Internet, Gallery, previous weddings or other? (In Order of Frequency)- Referral
- Wedding Show
- Previous Wedding
What is more important when selecting your photographer, the photographer's work or the photographer's personality or other?
Numerous responses advised that both the quality of work and the photographer's personality are equal. But in order of phases throughout the photographer/client selection process I've listed them below.
- Phase 1 - Initial Impression: Work
- Phase 2 - Deciding Factor: Personality
- Phase 3 - Closing the Deal: Price
What is your least favourite aspect of the photography business?
- Hidden Cost or negotiating price
- Speed of response from Photographer
What is your favourite aspect of the photography business?
Hands down the majority of the responses reflected the following:
- The final product of special moments captured.